Set out on your own freedom & lifestyle journey

Learn what it takes to share your knowledge, experience, skills, and passion by starting your own online business.

Build Your Online Business: Right From the Start

THE FUTURE OF ONLINE EDUCATION BEGINS WITH YOU. Your knowledge, your talents, and the sum of your life experiences are being sought out in record numbers. People want to learn what you already know.

Keep up the momentum of working in your sweats. Learn to build your own online business from the foundation up. Right now the registration doors are open for this 21-Day Self-Study Workshop.

Instead of just surviving these crazy uncertain times, start taking control. If you've often thought of ditching the cubicle or working for others has you thinking you'd be pretty darn good at running your own venture, this Workshop will give you the clarity needed to decide if it's right for you.

Special Offer! Enroll now and get an 80% discount! limited time offer.

There is an entire educational shift taking place as we head into this next decade. As the cost of institutional education continues to rise, those who are seeking to learn further and faster are shifting to experts to help them along the way. Now is the time to put yourself out there, benefitting from helping others what you've spent years already working at. Whether you've been in retail, service, corporate, or the creative space for several years or decades, you have knowledge to offer. If you're not sure what your offering might be, that's covered in this course to help you learn and nurture your superpowers.

Who This Workshop is For

You've had an idea brewing for an online business and put it off because life got in the way.

You're tired of working for someone else and want the freedom of setting their own schedule.

You're looking for a productive outlet while tending to daily life at home.

You're ready to retire but need a side hustle to make a smooth transition.

You've run into being laid off during the COVID crisis and are looking for extra income.

You enjoy helping others through teaching, art, writing, or curating products.

Here’s What You’ll Get When You Sign Up

21 Daily Emails Featuring Step-by-Step Movement to Eliminate Overwhelm

Clear the decks and get ready for total immersion into the world of online business building. Every day for 21 days you'll receive an email with small steps to take to grow your knowledge of essential components to get your business off the ground.

17 Modules Over 21 Days

Every day you will be sent an email letting you know when it's time to work on a module or if it's a work day. This gives you the opportunity to digest the information and do the work on the assigned day, with an overview of where you've been and where you're headed.

Commitment & Momentum

Learning a foreign language doesn't happen overnight. It takes commitment and daily practice. Navigating the online business world isn't much different. By committing to staying the course over 21 days, and showing up and doing the work, you will have a clear idea whether you're ready to move forward.

A Deeper Dive Into the 8-Step Process

The free guide is just a start. It's a high-level overview of what you can expect when building an online business. This workshop takes a deeper look into each area with further explanation of each step and how it all fits into the success formula of starting your business.

Worksheets & Assignments

Building your own company does not come without preparation and work. Work is necessary to live the lifestyle that you dream of. By completing worksheets and answering questions along the way, you'll have an arsenal of tasks completed by the end of the workshop to help you get started on the real deal.

What You'll Walk Away Knowing

By the end of the 21 days, you will have a complete outline of your business idea, from foundation to branding to scaling for growth. Will you be selling products by the end? Possibly, but probably not. But you will have everything you need to start the wheels in motion. You will have thought through and done the prep work to have your business on the right track to open within a few weeks or months.

21-Day Course Assets



Take a Sneak Peek

There are 17 modules in all, and here's a sneak peek at the first 7:


Module 01: Building Your Foundation

  • Starting With the Right Mindset
  • Were You Born with the Entrepreneurial Gene?
  • Finding Your "Why"


Module 02: Defining Your Core Values

  • What are Core Values?
  • How to Decide on Your Core Values
  • Examples of Core Values For Business


Module 03: Finding a Niche That You Love & Customers Want

  • What is a Niche & Why is it Important?
  • The Intersection: Passion + Experience + Skills + Knowledge
  • The 4 Types of Online Businesses


Module 04: Verification and Validation of Your Niche

  • Verifying There's a Market for your Product
  • How to Validate Your Product or Service


Module 05: Your Perfect Customer Avatar

  • What Is a Perfect Customer Avatar?
  • Defining Your Perfect Customer Avatar
  • BONUS: Real Working Examples of PCAs


Module 06: Choosing a Platform

  • What is a Platform and Why Do I Need One?
  • The Importance of Having a Website
  • Social Media Platforms


Module 07: Branding Your Company

  • What is Branding?
  • Naming Your Company
  • Colors, Fonts & Theme
  • Putting it All Together on a Mood Board
  • Creating Your Logo
  • Building Your Brand Strategy

Plus...modules on Content, Marketing, Social Media, Productivity, Processes & Procedures, plus a bonus Roadmap for you to complete your journey after this Workshop.

About Your Guide, Julie Humes

After 40 years in the business development and corporate marketing space, Julie found a higher calling to help others transition from the cubicle, or traditional 9-5 job, to successful online business owners who desire sharing their knowledge and passion with the world.

Julie noticed a gap in the market where many online coaches teach further ahead than beginning learners can consume, and watched many energetic newbies drop out of courses due to overwhelm. She has spent the past 7 years creating a proven step-by-step business model to cross that bridge because she firmly believes that there are people out there waiting to learn what you already know.

"It's my passion to serve you and help you succeed. Life's too short not to work for yourself. Freedom and financial independence are yours for the taking in the greatest years of your life."

Here’s what people are saying

Photo of Cindy Morgan Jaffe

"I've been impressed from day one with the value of the content, the organization and presentation of the material, and the clear amount of energy and wisdom invested in the product. Julie cares about serving her customers and goes above and beyond to ensure they have what they need. She brings her corporate experience and success to the table where she invites others to join her as she shares all she has learned about creating a successful online business.”

Photo of Jennifer DiGiacomo

"Julie is an infinite source of marketing and entrepreneurial knowledge. Her personality and sense of humor make it truly a pleasure to work with her. She helped me formulate a variety of ways to achieve my goals, while inspiring new ones to be set. Julie is wonderful at positive encouragement while assisting with accountability and I am so thankful that I had her services as I embarked on my journey as a business owner."



"As a 50+ entrepreneur working in the corporate world, I have my hands full juggling my work life, my personal life, and my passion project of launching a new business as a professional genealogist. I thought I had a time management problem when in fact I had a strategy problem. Julie's coaching helped me focus on the tasks I needed to create revenue faster with less effort. Julie's knowledge and expertise in the ways of building a business were spot-on and I now feel I have a clear path to make my business a success."

Is This Workshop Right A Right Fit For You?

Not every course or workshop is meant for every person. Here are some simple points to know if you'll benefit from the instruction.


  • You're new to the online business world and need help navigating the processes and lingo.
  • You've been previously overwhelmed by instructors or courses that moved too fast.
  • You're working to work at your own pace, on your own terms, and you're tired of building someone else's dream.
  • You're ready to roll up your sleeves and put in the work and commitment for 21 days to evaluate whether owning your own business is right for you.
  • You have the drive to spend time daily advancing your skills and knowledge.


  • You want quick results (this is a marathon, not a sprint).
  • You're not willing to carve out the time to read the lessons and work on assignments daily.
  • You're not interested in being the owner of an online business.
  • You've already got your mind made up that there is only one way to get your business up and running and you're not open to suggestion.
  • You're an advanced online business owner already running a profitable company (although there may be some beneficial lessons if you're struggling).

Get Access to the Full Course
before the discount ends!


Frequently Asked Questions

How long after I sign up will I have access to the workshop?

Is this a guided workshop?

Do you have any materials that might help me understand the 8-step path before I purchase?

How much time will this take every day?

What if I'm tech challenged?

How will I know what type of business I should start?

Do you really send an email every single day?

Will I have access to the workshop after 21 days?

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